This article is intended for Hoteza internal teams and partners and explains how to position, price, and sell Airtime to hotels using both commercial models: FTG (Free-to-Guest) and PAYG (Pay-As-You-Go).

1. Commercial Models Overview

Airtime can be offered to hotels under two commercial models, depending on the hotel’s commercial strategy and guest experience goals.

FTG – Free to Guest

• Movies and content are free for guests
• Hotel pays a fixed fee per room per month (PRPM)
• Ideal for:
  • 4★ / 5★ hotels
  • Resorts
  • Premium & luxury properties
  • Hotels positioning entertainment as a guest benefit

PAYG – Pay As You Go

• Guests pay per movie / per rental
• Hotel has no fixed monthly content cost
• Ideal for:
  • Business hotels
  • Mid-scale properties
  • Hotels testing guest demand

⚠️ PAYG end-user prices are defined in the official Airtime presentation deck and should always be used as provided.

2. FTG Pricing – Recommended End User Prices

The prices below are recommended End User prices for the FTG model.

✅ These prices already include:

• Airtime content licensing
• Platform access